About Pollution Probe

Pollution Probe (aka The Pollution Probe Foundation) is a Canadian charitable environmental organization (Charitable BN 108092701 RR0001)  that is a leading agent of change at the intersection of communities, health and environment.

Since 1969, we have been defining environmental problems through research, promoting understanding through education and pressing for practical solutions through advocacy.

We are a partnership-building organization that engages government agencies, private businesses and other non-profit organizations that have a legitimate interest in an issue to help us find solutions. We are also a donor-based organization, and maintain a practical, independent perspective by drawing upon the financial support of a broad spectrum of individuals.

We seek to represent the needs of the general public by working to make visible the needs of all, as distinct from the needs of interested parties, in finding environmental solutions. And we resist the temptation to oversimplify issues that are truly complex, just as we avoid clouding issues that are quite simple. We challenge our donors, our partners and the public to think through the important, sometimes difficult, environmental problems that face us all.

Our Mission

We seek to improve the health and well-being of Canadians by advancing policy that achieves positive, tangible environmental change

Our Vision

We aspire to be recognized as a leading source of information on environmental issues, to partner credibly with government and industry in developing environmental solutions, and to be a trusted voice on environmental policy.

Our Values

We strive to be:

We consider the interests of all those with a legitimate stake in an issue, and with them we seek opportunities to partner and to build coalitions of support for progressive policy.

In all business activities, we work to maintain our capacity to act independently in representing the needs of the general public.


We seek to work cooperatively with all levels of government and with all political parties to ensure that the environmental needs of current and future generations are addressed.


We choose issues and engage in activities when we judge that we may reasonably expect tangible results that improve the environment from our participation.


We undertake activities that are fundamentally directed at supporting and enabling policy change.


We are led by science, basing our positions upon sound research and objective analysis, rather than ideological labels.


We build our knowledge and capacity by constantly testing our assumptions and validating our impact by surveying our colleagues, by consulting experts and by maintaining an open mind when engaging stakeholders.


We always seek new and effective means of achieving our mission, adapting our approach to advocacy as issues emerge and the market evolves.

Our Impact & Contributions